dc.contributor.author | Carroll, Jill | |
dc.date.accessioned | 2023-06-02T13:45:39Z | |
dc.date.issued | 2007 | |
dc.identifier.citation | Carroll, Jill. "Foreign News Coverage: The U.S. Media's Undervalued Asset." Shorenstein Center Working Paper Series 2007.1, Harvard University, Cambridge, MA, 2007. | en_US |
dc.identifier.uri | https://nrs.harvard.edu/URN-3:HUL.INSTREPOS:37375926 | * |
dc.description.abstract | A paper by Jill Carroll, fall 2006 fellow, argues that media companies that cut back on foreign bureaus and correspondents are making a financial miscalculation and missing an opportunity to capitalize on an undervalued asset. High-quality foreign news coverage is in demand by readers and viewers, particularly by middle-aged, upper income consumers – an attractive audience for many high-end advertisers. At the same time there was a general increase in demand for foreign news after the 9/11 attacks. Cutting quality foreign reporting will only further weaken the ability of news organizations to turn a profit, and undercut the credibility of a serious, major media outlet. | en_US |
dc.language.iso | en_US | en_US |
dc.publisher | Shorenstein Center on Media, Politics and Public Policy | en_US |
dash.license | Pass Through | |
dc.title | Foreign News Coverage: The U.S. Media's Undervalued Asset | en_US |
dc.type | Research Paper or Report | en_US |
dc.description.version | Version of Record | en_US |
dc.relation.journal | Shorenstein Center Working Paper Series | en_US |
dc.date.available | 2023-06-02T13:45:39Z | |