Browsing HKS Shorenstein Center by Author "Henneberger, Melinda"
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Mom’s Best Advice: How Candidates Who Didn’t Run as Themselves Lost the Message War
Henneberger, Melinda (Shorenstein Center on Media, Politics and Public Policy, 2013-07)With the abundance of data available now, it’s easy to lose sight of the overarching reality that otherwise competitive presidential races often turn on trust. “This is the age of authenticity,” says former Bill Clinton ...